Date: 21/10/2025 Location: Other
This 90-minute online masterclass is designed to equip primary care professionals — including GPs and pharmacists — with the knowledge, skills, and confidence to strengthen their role in preventative healthcare through proactive immunisation. Delivered by leading experts, the program provides a practical, evidence-based framework to enhance patient outcomes, improve vaccination uptake, and support sustainable practice performance. The session is structured around three core themes. First, it reinforces the central role of primary care in disease prevention by reviewing the latest updates on RSV, pneumococcal, and COVID-19 vaccines, including indications, safety profiles, eligibility criteria, and scheduling considerations. Second, it explores how to use clinical information systems and pharmacy data to proactively identify at-risk patients, embed vaccination prompts into workflows, and create opportunities for concomitant vaccination. Third, it focuses on communication strategies through case-based examples, demonstrating how to initiate effective conversations, address vaccine hesitancy, build trust, and convert clinical encounters into vaccination opportunities. Together, these components provide a comprehensive, practice-oriented framework for enhancing preventative care delivery and maximising the impact of vaccination within primary care.
1.5 Educational activity hours
1.5 Performance review hours
5 Outcome measurement hours
Addressing health inequities
Ethical practice
Professionalism
Culturally safe practice